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Integrate Whatmore’s shoppable-video platform into any storefront — native mobile apps, custom / headless sites, and the major commerce platforms. This section is the technical reference for that integration. Whatmore’s dashboard does the heavy lifting — video hosting, product tagging, campaigns, and analytics all live there. Your integration is deliberately small, so you go live fast.

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Platform support

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The integration surface

Regardless of platform, an integration is made of three building blocks — you can build them in parallel: Everything else — uploading videos, tagging products to them, building campaigns, viewing analytics — happens in the Whatmore dashboard, not in your code.

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How data flows

Catalog data flows into Whatmore — Whatmore pulls your catalog for the initial load and refreshes, and you push event-based updates (price, stock, images) as they change. Whatmore then renders the shoppable surfaces inside your app, and your order backend reports purchases back for attribution. All API calls are authenticated with a bearer token.

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Key concepts

  • store_id — your store’s identifier on Whatmore; used to get an access token and on every API call.
  • client_product_id — your product identifier (commonly the product URL). You reference products by it on every call, so Whatmore stays aligned with your catalog without a separate mapping layer.
  • Attribution is per order item — video-view / add-to-cart signals are matched to individual line items, so one order can attribute different items to different videos (or none).

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Start here

  1. Getting Started — access token, store_id, checklist
  2. App SDK — mobile (iOS · React Native · Android) or web widget
  3. Core APIs — Authentication · Catalog API · Order Tracking
  4. Your platform — Shopify · Magento · SFCC · WooCommerce · BigCommerce · Custom / Headless